The Everyday Vegan EVERYDAY Campaign for 2022

The Everyday Vegan EVERYDAY Campaign for 2022

Amanda TengFeb 12, '22

WOW! It has been a minute since we last blogged. You have been so incredibly supportive of our vision, and we owe you an update!

This is our third official year of operation! Can you believe it? 😮 THANK YOU from the bottom of my heart for making our dream of operating a vegan grocery store possible. 🙏

2021 was incredibly tough and tiring to be honest. It was your support through those months that continued to fuel our vision of creating a world without animal exploitation and our first Everyday Vegan Village. Thanks to you, our mission continues to be vibrant and alive! 💚

We made a few disastrous mistakes last year (too embarrassed to share, but if you have been paying attention to our reduced to clear sections, you’ll know! 😝) and whatever small profit we had was reinvested right back into our team, the business, and in fact, we even invested more of our savings to carry the business through the tougher months in 2021.

But 2021 is over, and this year, I am feeling optimistic. 🤩 We are making a bold step from being a ‘specialty’ or ‘gourmet’ grocer, and we are going to be emphasising the word ‘Everyday’ in Everyday Vegan, in what we are calling our EVERYDAY CAMPAIGN.

What is the Everyday Campaign, you ask? Simply put, it’s our plan to make it even easier for you to choose kindness, by giving you a wider selection, with more affordable options, and with more convenience than ever before! 🎉

Starting with…

New EVERYDAY prices from our deli. We want to make eating vegan affordable and tasty, 😋 so you can choose kindness, every day, and not only on special days! We promise more DELI-cious food from our deli, and everything will be easier on the wallet! 💰

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We will also be expanding our delivery options! Morning, afternoon and yes… even EVENINGS! Many of you have asked, especially with more of us returning to the office, so yes, it’s coming! 🙌 And what’s even more exciting: more affordable delivery options, so you don’t have to think twice about checking out a vegan grocery cart.

We are also finding ways to bring more (yes, even more) vegan products into our store, but with a focus on affordability AND great tasting groceries. 👍 We’re introducing a new range of under $5, quality vegan pantry and frozen groceries, conventional produce, and some accidentally-vegan products that you find in your local supermarkets.

This is just to name a few of our initiatives this year. We promise large amounts of fun, convenience, and along with multiple promotions that are already on our calendar, great savings too!!! 🥳

All of this is only possible with your support, so thank you again from the bottom of my heart, for your belief in our mission of making kindness an Everyday habit. 💕

 

Love,

Amanda

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